About Toy Matters Company Limited
Established in July 2006, Toy Matters Co. Ltd. operates retail formats and provides both lifestyle concept and quality retail service platforms for its clients. Toy Matters was set up to capitalize on the fast changing retail and services market in Macau.
Toys“R”Us Macau is the first licensed store owned by Toy Matters Company Limited, a wholly-owned subsidiary of Shun Tak Holdings Limited.
Toys"R"Us Macau currently operates three outlets in Macau located at NOVA Mall, Macau Tower and Studio City. NOVA Mall store is a 22,000 square-feet flagship store, which opened for business in June 2020. In 2021, an entertainment centre "FunPark" was added to the location, extending a retail-entertainment experience for shoppers which successfully drove foot traffic to the store.